Web In A Shell

SEO is probably one of the biggest things to hit the Internet scene today. Websites including the startups are shelling out top dollar in getting their sites optimized. Why all the hype? Because with good SEO comes great page ranking, great traffic and more sales! Here are some of the best SEO tools to help you improve your sales!

Google Rankings
This tool allows you to assess the page ranking of any website or web page in Google. So if you wish to attract more traffic to your site then make sure to access this tool to find out how site is scoring!

Google Rank Position
This SEO tool provides useful statistics related to not just the rank position but also the page rank, directory status in Google, DMOZ as well as how many entries have been indexed etc.

Advanced Google Searches
This SEO tool allows you to search through Google in special mode. You can find this tool very useful especially if you are trying to figure out high ranking keywords as part of your keyword research.

Alexa page ranking
This is an SEO tool introduced by Alexa- Web Information company. You can copy and paste multiple domains into the tool and receive a 3 monthly report from Alexa. Thus this tool is great if you want to compare several sites together and receive a comprehensive report on their rankings.

Datacenter Tool
The Watch Tool introduced by Google facilitates easy search through more than 700 datacenters of Google! Thus it means much more exposure, better search results and even more success. 

Datacenter quick check
This SEO tool has been introduced by Google and it runs through all the datacenters of Google to check for aspects like page ranking, number of backlinks as well as keyword ranking etc.

Page rank tool
This tool will provide the page rank depending on the specific URL you typed into the tool. It scans the various datacenters and then retrieves this information for you. Most of the time the values returned will end up being the same but in case of updates happening you will get to analyze your site’s page ranking accurately.

Search engine placement check
This is a tool that will ask you for a keyword. Then it will verify if your website is found in the first three pages of search engine results for that keyword. Why is this useful? It’s because research shows that users do not navigate past the first three pages of search engine results. Hence being within the top 3 will ensure better traffic.

Search engine position
This tool is used to check a site’s position on the top search engines like Google, Yahoo, MSN, Hotbot as well as All The Web etc. You need to type in the keyword and your sites’s URL into the respective fields and also mention the page depth in the tool. Thus it checks for the presence of the keyword within the depth specified in your site. The aim of your site should be to always come up with a success while querying in this tool as it means your site will be ranked better.

You have just started a new blog and as the days go by you hope the traffic will too. However, weeks pass by and still traffic is down to a mere trickle. Anxious and worried your blog may never see the light of day? Here are some tricks to help get the traffic to your blog – quickly!

Content
If your blog is about a relevant topic then make sure the content on your blog gets updated ever so often. Else you risk having a stale blog that never gets read anyways. If you find it difficult to manually search for relevant content and update it on your site try using aggregators like RSS feeds etc. These use aggregator software to club highly relevant content from multiple sources and feeding it into your blog.

Link building
The next critical aspect of your blog is the page ranking it currently enjoys. A high page ranking will ensure a greater influx of visitors. The page ranking is directly proportional to the density of links on your blog. Make sure to invest time and money in link building activities. Procuring links from link farms is not a very good idea as most of the time this gets rejected as spam by the search engines.

Using channels
Channels are a great way to include link backs into your blog. There are plenty of channels available these days such as technorati, blogcatalog.com, mix, digg, propeller etc. These all facilitate comments from other users and also include backlinks to your blog.

Useful information
Instead of trying to promote something a useful article that talks about how-tos etc. will sustain more interest from customers. This way your blog has a better chance of being linked to sites like del.icio.us which is of much better standard compared to channels like digg.com etc.

SEO
SEO is another important aspect you need to consider if you ever want to receive traffic into your blog. Right from analyzing popular keywords searched by users, to using them adequately in the right density you need to make sure your blog is in the spotlight – always. Make sure the meta and title tags also have the keywords in them so as to facilitate easy searching and indexing by robots. You could either perform the SEO by yourself if you have the experience or else get it done through it a professional.

Installing widgets
Installing widgets is a great way track people visiting your blog. You could even post comments on your blogs to facilitate easier monitoring.

Translator plug-ins
Installation of such translator plug-ins can actually attract customers from other countries which will automatically increase the volume of traffic to your blog. Although the quality of translation is not that great the traffic inflows are very good.

Being active pays
It is most important to be proactive if you are the owner of a blog. Right from posting comments on other similar blogs to leaving link backs to your blog to spreading the word – it has to be done by you!

If you have always wished for a flourishing career on the Internet then this is your chance now. Today the Internet has opened up an entire plethora of opportunities. You can be at home and still manage to earn even a five figure income each month. Sounds too good to be true? Well, read on to know more!

Graphic designer
This is one of the most sought after jobs as far as a career on the Internet goes. There are plenty of freelance sites available these days on which you can register yourself if you happen to be an experienced designer. The payment is extremely good and you need to bid on projects that service buyers would have posted. Once you win the project you can start working on it and ensure that it is completed within the timelines specified. The good thing about such a career on the Internet is that it is creatively fulfilling while also being rewarding monetarily.

SEO/Search Engine Optimizer
Google describes SEO as “SEO is an abbreviation for “search engine optimizer.” Fortune 500 companies are paying top dollar for this kind of work. So if you have experience in optimizing websites and web pages then this career on the Internet is perfect for you! You can choose to do a portion of a website or the entire site itself depending on your convenience. Right from researching on the usage of keywords to analyzing page ranking of the site to ensuring more backlinks to the site, SEO is big money these days!

Programmer/coder
If you have been tired of doing the same old programming for your existing organization, then how about some fresh variety? Yes, you can start coding on the Internet for a variety of websites. The advantage of this type of career on the Internet is that you can pick and choose projects that are in sync with your interest levels. You can also get much more exposure and experience from such a career on the Internet as the domains will never be the same all the time. For example one website could be about banking and finance while another could be about healthcare. Thus you can certainly add up on your experience level and in your resume!

Information architect
This career on the Internet is probably one of the highest paying jobs available today. Most websites want a certain structure as far as displaying their information on the site goes. The best person to analyze and implement this aspect is an information architect. These are highly skilled and qualified personnel who will analyze your website and then suggest changes in the structure so that content gets presented in the most optimal way. If you wish to earn a high income each month without having fixed hours to work for then becoming an information architect is the best approach. 

Learning resources
Perhaps you have the relevant and necessary experience in order to embark on any career on the Internet as mentioned above. However, incase you do not possess the experience or knowledge you can still leverage these opportunities. For example websites such as Lynda.com (which is my favourite) provide plenty of resources for you to learn from. You can also check out books both online as well as offline to learn these subjects. You could even try enrolling for an online course to get more knowledge and certifications etc. 

Today SEO or search engine optimization has become the big buzzword in the online community. Most companies are investing plenty of time, money and effort in order to ensure that they stay ahead in the search engine listings and up their sales. So how do you manage to capitalize on SEO? Here are the top 6 tricks that guarantee success.

RSS feeds
The more number of backlinks your site has the more are your chances at landing the top 10 spot on search engines. The best way to do this is by syndicating content on your site through RSS feeds or through article submission methods. Both these mechanisms allow other sites to link back to your home page. If you look at article directories they have a resource box where you place a URL back to your website. This automatically helps in generating a lot of traffic. Plus search engines will rank you higher. This is one of the best ways to ensure effective SEO on your site.

Internationalization
This is another tactic websites use in order to improve on their SEO efforts. By having their website available in different languages sites can capitalize in on more popularity online, more visitors and better page ranking! Most of the popular search engine robots know over 30 languages. That means it is in your best interests to have your site in as many different languages as possible.

ROR sitemap
These sorts of sitemaps are recognized by virtually all search engines. Unlike your standard sitemap which cater to niche search engine types these ROR sitemaps guarantee powerful scanning, wider exposure to numerous search engines and hence better SEO for your website!

Niche keywords
One tactic that really seems to work in the case of SEO is using highly specific keywords. We cannot stress how important this is as using too many generic terms as part of your keywords makes you get lost in the sea of competition online. Instead when you are specific and niche then you are like the big fish in the small pond. That is, you have fewer competitors and hence stand to gain more prominence and ranking in search engine listings.

Checking site logs
Your website logs store a virtual wealth of information. This can be used to fine-tune your SEO efforts. Right from the kind of traffic that comes in, to the frequency of visits to which pages get accessed more to which countries your site receives more traffic from etc. – this and other vital information can be accessed from your website log! So if you had more customers visiting your site from Germany, wouldn’t you want to have your site available in German also? Imagine the kind of effect your sales and traffic would have if you did so! Or if you knew which websites are linking back to your site, wouldn’t you want to encourage them more so that traffic increases to your site? These are all valuable SEO tricks which have been elaborated but very few sites follow them.